Category: Uncategorised

  • Inside ChatGPT’s new shopping feature and why it matters for brand discovery

    OpenAI has quietly rolled out shopping research, a new feature in ChatGPT designed to help users find the right products through personalized buyer’s guides instead of endless Google searches. With AI now playing product expert, the launch may shift how customers explore categories like electronics, beauty, home, and outdoor gear.  This article explores what the…

  • Thailand bans all government links in messages

    Thailand is taking a hardline stance on cybercrime with a sweeping new policy that bans all state agencies from sending texts or emails containing embedded links. The directive, approved by the Cabinet and led by the Ministry of Digital Economy and Society (DE), aims to choke off a key vector for online scams: fake links…

  • Up to 3M UK jobs could vanish due to AI according to a NEFR report

    A new report warns that automation and artificial intelligence could eliminate up to three million low-skilled jobs in the UK by 2035. The findings come from the National Foundation for Educational Research (NFER), which says that occupations in administration, machine operations, customer service, and trades are most at risk. While this isn’t the first time…

  • Protect Crypto Reputation During Market Crashes

    When your token drops 30% overnight and Discord erupts with accusations, the next 48 hours will determine whether your project survives or joins the graveyard of failed crypto ventures. Market downturns don’t just destroy token value—they expose every weakness in your communication infrastructure, stress-test your community relationships, and reveal whether your team can operate under…

  • Indonesia may block ChatGPT, Cloudflare, and others over PSE non-compliance

    Indonesia is warning 25 digital services—including ChatGPT, Cloudflare, and Dropbox—that they risk being blocked if they don’t comply with local registration rules. The country’s Ministry of Communication and Digital (Kominfo) is preparing to enforce its 2020 regulation requiring all foreign and domestic platforms to register as private Electronic System Providers (PSE) before operating in Indonesia.…

  • AI can write copy, but it can’t write compassion: Maria Breaux on human-first marketing

    Freelance marketing specialist and copywriter Maria Breaux doesn’t buy the hype around AI-generated content. After more than a decade working across education, pharma, and tech—writing for brands like Pinterest, Marin Software, and Common Sense Media—she’s watched too many marketers mistake efficiency for effectiveness. Her approach? Compassionate marketing. “You’re writing to a human being who may…

  • Do your AI tools protect users? HumaneBench sets a new benchmark

    AI chatbots are becoming default assistants across industries, but their design rarely prioritizes user well-being. That blind spot now has a scorecard. A new benchmark called HumaneBench puts AI models under ethical stress, testing how well they hold up against manipulation, attention hijacking, and emotionally vulnerable prompts. Created by grassroots group Building Humane Technology, the…

  • AI risks to authors rise, according to new UK novelist survey

    A new study from the University of Cambridge reveals a deepening conflict between human creativity and generative AI. More than half of UK novelists now believe AI could eventually replace their work entirely. Many also suspect that their books have already been used to train AI systems without permission or compensation. For marketers, publishers, and…

  • How a B2B content writer turned 25 executive interviews into a flagship report in half the time

    Most B2B marketers struggle with a familiar bottleneck: turning hours of executive interviews into polished, strategic content. Nick Pryke found a way to cut that time in half—without losing the human insight that makes enterprise content valuable. Nick is the founder of The Glue Between, a content consultancy specializing in long-form B2B content and account-based…

  • Ulf Lonegren: Why traditional inbound marketing is dead

    Traditional inbound marketing playbooks are breaking. The traffic-nurture-convert funnel that worked for a decade? It’s been gutted by AI search engines that answer questions without sending users anywhere. Ulf Lonegren, Co-Founder and Partner at Roketto, calls it bluntly: “The whole playbook we used for top-funnel content is basically dead now.” Roketto is a Kelowna, BC-based…