Category: Uncategorised
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Roblox dodges Indonesia ban with age rating revamp
Roblox is back in regulatory hot water, this time in Indonesia. The platform, widely used by young players, is now reviewing its content and age ratings to comply with Indonesia’s game classification system following pressure from government officials. This article explores Roblox’s latest move to avoid a nationwide block, the broader implications for platform governance…
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How to Respond to Cybersecurity Misinformation Online
False information about cybersecurity threats spreads rapidly across social media and digital channels, creating confusion and potentially damaging organizational reputations. According to the World Economic Forum’s Global Cybersecurity Outlook 2025, misinformation campaigns targeting companies increased by 300% between 2022 and 2024. The rising prevalence of AI-generated content and deepfakes makes detecting and responding to cybersecurity…
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AI-powered localization is the growth strategy most marketers are missing
Global marketing is facing a reality check. Personalization tools are reaching diminishing returns, budgets are under pressure, and marketers are still shipping one-language-fits-all content across borders. But a growing number of marketing leaders are waking up to a much simpler, more scalable opportunity: AI-driven localization. Lokalise’s data reveals the magnitude of this blind spot. Despite…
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YouTube launches multilingual audio tools to boost global content reach
YouTube is going all in on multilingual content. The platform now lets creators dub videos in multiple languages, a move aimed at driving global viewership and brand visibility. The announcement follows a two-year pilot with creators like MrBeast, Mark Rober, and Jamie Oliver. YouTube reported that over 25% of watch time for dubbed videos came…
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Audi turns engine roars into music with “Engine Symphony” campaign
Carmakers have long leaned on sound to sell performance, but Audi UK’s latest campaign with BBH London flips the script. Rather than portraying its RS engines as raw power, the brand has turned them into music. Titled “Engine Symphony,” the campaign reimagines mechanical noise as artistic expression, tapping into the end of the classical music…
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Using Chatbots for Enhanced Customer Experience
Customer service has changed dramatically with the rise of artificial intelligence and automation. Businesses now turn to chatbots as essential tools for providing fast, efficient support while maintaining high customer satisfaction. Research from Business Insider shows that 40% of internet users prefer interacting with chatbots over virtual agents, highlighting the growing acceptance of automated customer…
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Best AI logo generators for non-designers
Are you starting a new business but haven’t created your logo yet because you lack the design skills? Since you are just starting, you might not have enough budget to hire a professional designer to create a business logo, too. AI has your back. With modern AI logo generators, even non-designers are able to customize…
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Top KPop Demon Hunters soundtracks that went viral
Netflix’s KPop Demon Hunters has done more than top streaming charts. It has rewritten the rules for how music from fictional characters can dominate global culture. With 236 million views, the film is Netflix’s most-watched release ever, but its soundtrack is what cemented its phenomenon status. The songs didn’t just win over fans. They crossed…
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Ralph Lauren’s ‘Ask Ralph’ AI stylist brings in-store fashion guidance to mobile
Ralph Lauren is taking mobile commerce up a notch with the launch of ‘Ask Ralph’, a new AI-powered shopping tool designed to mimic the experience of talking to an in-store stylist, directly from your phone. Available now on the Ralph Lauren app in the US, this chat-based assistant helps users discover complete outfits, style advice,…
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Ford’s new global campaign is all about passion, not just horsepower
After more than a decade off the global marketing stage, Ford Motor Company is making a brand-wide comeback. The automaker has launched “Ready set Ford”, its first global campaign in over 15 years, aiming to modernize its positioning and reconnect with a new generation of drivers. The campaign signals a deliberate shift in strategy for…