Category: Uncategorised

  • Fibr AI raises $7.5M to expand agentic website personalization

    Fibr AI, a US-based startup focused on website personalization and AI-driven marketing automation, has secured US$7.5 million in seed funding. The round was led by Accel, with participation from WillowTree Ventures, MVP Ventures, and several Fortune 100 operators as angel investors and advisors. Founded in 2023 by Ankur “AJ” Goyal and Pritam Roy, Fibr AI…

  • AI Mode comes to Google Search

    Google is turning Search into a conversation. The company just rolled out the ability for users to ask follow-up questions directly from its AI Overviews, the AI-generated summaries that appear at the top of some search results. Users can now jump into a live back-and-forth with AI Mode, Google’s chat-like experience for deeper questions. On…

  • Indian states consider Australia-style social media ban for children

    India may be heading toward its most serious debate yet on age-based access to social media. Several state governments are now openly studying whether to restrict children under 16 from using major platforms, taking cues from Australia’s recently passed ban. For marketers and platform operators, this is not just another regulatory headline. India is one…

  • Stand Out in Home Design via PR

    The home and design industry has reached an inflection point. Copycat products flood online marketplaces, ad costs climb while returns shrink, and consumers scroll past generic brand messages without a second glance. For marketing leaders at furniture, interiors, and home goods companies, the pressure to break through has never been more intense. Yet the brands…

  • Pinterest layoffs impact 15% of staff as resources shift to AI

    Pinterest is restructuring its workforce as it doubles down on artificial intelligence. The company confirmed it will cut less than 15% of its global workforce, citing plans to reallocate resources toward AI-focused roles, products, and teams. For marketers and platform watchers, this move signals more than another tech layoff cycle. It reflects how mature consumer…

  • Meta is testing a new subscription push that puts AI features behind a paywall

    Meta is testing how far users are willing to go beyond free social media. The company has confirmed plans to trial new premium subscriptions across Instagram, Facebook, and WhatsApp. These plans include access to exclusive features, enhanced controls, and expanded AI capabilities, while keeping core experiences free. For marketers and brand leaders, this is not…

  • The Mom Founder’s PR Playbook: How to Launch Your Parenting Product Without a Big Budget

    You’ve built a product that solves a real problem—one you’ve lived through yourself. Your prototype tests well with local parents, and you know there’s a market waiting. But you’re bootstrapping with limited cash, no PR agency on retainer, and a ticking clock as bills pile up. The good news? You don’t need a six-figure marketing…

  • After TikTok’s US takeover, alternative social apps see a surge

    TikTok’s long running US ownership saga may have reached a temporary resolution, but the fallout is already reshaping user behavior. Following the announcement of TikTok’s new majority American owned joint venture, a growing number of users are testing alternative platforms that promise more transparency, control, or political neutrality. Two platforms in particular are seeing momentum.…

  • Password hygiene for small teams: moving beyond the spreadsheet

    For a lot of small teams, the most convenient way to share login information is still a spreadsheet. It feels simple, but it is also one of the riskiest methods. A single copied link, forgotten file, or reused password can risk all sensitive data being exposed to an attacker. As a matter of fact, compromised…

  • Anthropic expands Claude with workplace apps for real-time collaboration

    Anthropic is giving its Claude chatbot a serious productivity upgrade. The AI company just launched a new suite of interactive workplace apps that lets users access tools like Slack, Box, Canva, and Figma directly within the Claude interface. This update positions Claude not just as a smart assistant but as a central workspace for marketing…