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OpenAI is stepping up its regional ambitions in Asia Pacific, naming Jennifer Lien as head of marketing for APAC. Based in Singapore, she will oversee marketing across consumer and B2B, covering brand, user growth, enterprise adoption, partnerships, and market-specific go-to-market strategy. The move matters because it suggests OpenAI wants to do more than maintain visibility…

Google is doubling down on AI to fight AI. In its latest Ads Safety Report, the company outlines how Gemini-powered systems are now central to detecting and blocking malicious advertising at scale, especially as bad actors increasingly use generative AI to produce deceptive campaigns. This article explores how Google’s evolving enforcement approach works, what the…

Here is the part of the B2B SaaS buying journey that most marketing programs have not caught up with. Before an enterprise buyer submits an RFP, before they book a demo, before they fill out a contact form — they have already built a shortlist. That shortlist was built somewhere your tracking pixels cannot reach:…

Treasure AI has rebranded from Treasure Data and introduced what it calls an “agentic experience platform,” aimed at helping marketing and data teams move from analysis to execution through a conversational workspace called Treasure AI Studio. The company is positioning the update as a shift from software that teams operate to outcomes that governed AI…

Conductor has launched Enterprise AgentStack, positioning it as part of a push toward “AI visibility” for enterprise marketing teams. Details of the product announcement were not available from the provided source text, but the launch framing reflects a clear market direction: brands want measurable visibility not only in traditional search results, but also in AI-driven…

Ideally has launched Ideally Canvas in the U.S. alongside a US$10 million Series A round to support expansion and continued product development. The pitch is straightforward: bring real consumer feedback into the earliest stages of creative and go-to-market decisions, with overnight turnaround rather than weeks or months. Short on time? Here’s a quick look at…

The creator economy is entering a new phase where scale is no longer limited by human output. New data from Humanz suggests that AI-generated creators are not just a novelty but a performance engine that is already outperforming traditional influencer and brand-led campaigns. This article explores how AI creators are changing the economics of content…

Anthropic is pushing further into the creative workflow stack with the launch of Claude Design, a new product that lets teams generate and refine visual assets through conversation. Built on its latest vision model, Claude Opus 4.7, the tool aims to compress the traditionally fragmented design process into a single interface. This article explores what…

Pinterest is making a pointed statement about the state of social media and where it believes the internet should be heading next. In a landscape dominated by engagement loops and endless scrolling, the platform is repositioning itself not as another feed to consume, but as a tool to step away from screens entirely. https://youtu.be/qr8bNBuptpU?si=aVBJO6HHgP5D_Bfn  This…

Creao AI raised $10 million in a round led by Prosperity7 Ventures, bringing its total funding to $25 million across three rounds in under a year. The company is positioning its product around a specific productivity promise: turning a one-off AI chat into a reusable “Agent App” that can run on a schedule, retain context,…