Category: Uncategorised
-
AI creators are scaling faster than humans according to data from Humanz
The creator economy is entering a new phase where scale is no longer limited by human output. New data from Humanz suggests that AI-generated creators are not just a novelty but a performance engine that is already outperforming traditional influencer and brand-led campaigns. This article explores how AI creators are changing the economics of content…
-
Anthropic launches Claude Design to turn AI into a collaborative design partner
Anthropic is pushing further into the creative workflow stack with the launch of Claude Design, a new product that lets teams generate and refine visual assets through conversation. Built on its latest vision model, Claude Opus 4.7, the tool aims to compress the traditionally fragmented design process into a single interface. This article explores what…
-
Creao AI raises $10M to expand its autonomous “agent app” platform
Creao AI raised $10 million in a round led by Prosperity7 Ventures, bringing its total funding to $25 million across three rounds in under a year. The company is positioning its product around a specific productivity promise: turning a one-off AI chat into a reusable “Agent App” that can run on a schedule, retain context,…
-
Pinterest takes on doomscrolling with new brand campaign pushing offline life
Pinterest is making a pointed statement about the state of social media and where it believes the internet should be heading next. In a landscape dominated by engagement loops and endless scrolling, the platform is repositioning itself not as another feed to consume, but as a tool to step away from screens entirely. https://youtu.be/qr8bNBuptpU?si=aVBJO6HHgP5D_Bfn This…
-
AppDirect acquires PartnerStack to combine subscription commerce with PRM
AppDirect has acquired PartnerStack, aiming to bring partner relationship management (PRM) and a large B2B partner network into its subscription commerce and marketplace infrastructure. Terms were not disclosed, but the strategic intent is clear: unify marketplace commerce and partner-led growth workflows inside one distribution and monetization layer for B2B software. Short on time? Here’s a…
-
Cannabis Brands Are Banned from Google, Facebook, and Television. Most Still Haven’t Invested in the Channels That Work.
The U.S. legal cannabis market generated $38.5 billion in revenue in 2024. It is the fastest-growing regulated consumer category in American business history. Cannabis brands cannot advertise on Google, Facebook, Instagram, TikTok, YouTube, national television, or national radio. The response to that advertising blackout, by any measurable standard, has been inadequate. Cannabis brands spend 80%…
-
Phonely raises $16M Series A to scale AI voice agents for business calls
Phonely raised $16 million in Series A funding led by Base10 Partners, with participation from Y Combinator, Etech Global Services, TSA Group, Engage CX, and others. The company says the round brings total funding to $19 million. The funding is tied to scaling an AI voice agent platform designed to handle inbound business calls, including…
-
Klaviyo expands Canva integration to streamline end-to-end campaign workflows
Klaviyo has expanded its integration with Canva to help marketing teams move from design to activation with fewer handoffs. The update is positioned around pulling Canva designs into Klaviyo so teams can personalize and deliver campaigns using segmentation, automation, and customer data. The practical aim is straightforward: reduce the time and friction between asset creation…
-
GrowthLoop adds Composable AI Decisioning for causal marketing optimization
GrowthLoop launched Composable AI Decisioning, a warehouse-native platform designed to help marketers learn which decisions drive outcomes like revenue or lifetime value, and then optimize execution using that causal learning. The product positioning targets a recurring enterprise pain point: teams run experiments and build dashboards, but struggle to translate learnings into always-on decisions across channels…
-
How awareness campaigns are improving early mesothelioma detection
Early detection remains one of the biggest challenges in mesothelioma, a rare cancer linked to asbestos exposure. Unlike more widely discussed cancers, mesothelioma often slips through the cracks until it reaches advanced stages, not because of a lack of medical capability, but because of a lack of timely recognition. This article explores how awareness campaigns…