Category: Uncategorised

Amazon says the old upfront model is breaking down as streaming fragmentation, AI-driven ad buying, and commerce data reshape how brands plan media. The company’s latest pitch to advertisers goes far beyond securing premium content inventory. Instead, Amazon is positioning itself as the connective layer between streaming TV, retail signals, AI optimization, and full-funnel measurement.…

FinTurk has officially launched its advisor-built, AI-powered CRM and announced Chicago Partners Wealth Advisors, an RIA managing over $8 billion in assets, as its first enterprise customer and design partner. Chicago Partners transitioned to FinTurk in the first quarter of 2026, and the rollout is being positioned as an alternative to legacy CRM implementations that…

The bottleneck in most marketing organizations right now is not tool access. It is the absence of a working model for what happens after the tool connects. Over the past several months, a consistent pattern has appeared across ecommerce, paid media, social, and revenue workflows: AI is no longer sitting at the edge of marketing…

Monaco has secured a $50 million Series B led by Benchmark as it scales an AI-native sales platform built to consolidate prospecting, outbound execution, pipeline management, and revenue workflows into a single system. The funding comes after Monaco said it brought on hundreds of customers during its public beta and, per company-shared performance signals, added…

Skyword has launched Category Authority Index™ (CAI), a new metric inside its Accelerator360™ content marketing engine that helps enterprise marketers assess how their brands appear, get cited, and are positioned in AI-generated search responses. The move lands as buyers increasingly rely on ChatGPT, Google AI Overviews, and other answer engines before visiting a brand website.…

FOX Advertising has launched FOX AdStudio, a unified data and technology platform that brings audience planning, activation, and measurement into one system for advertisers. The pitch is simple: FOX wants brands to treat its fandoms not just as cultural reach, but as measurable performance media. For marketers, this is another sign that premium publishers are…

Search used to be a single-channel problem. You picked your keywords, built your pages, earned your backlinks, and watched your rankings. The discipline was narrow enough that one team, or sometimes one person, could own it. That era is functionally over. AI Overviews now appear in roughly a quarter of all US searches. ChatGPT has…

BiteSpeed has launched “AI Marketer,” a product it says is designed to autonomously run ecommerce marketing across the customer lifecycle, from campaign strategy and targeting through creative production, execution, and performance analysis. The company positions the release as an extension of its existing CRM and automation tooling across WhatsApp, voice, email, SMS, and Instagram. BiteSpeed…

Nectar Social has raised US$30 million in Series A funding to expand its AI-driven platform for managing brand conversations and social commerce across major social networks. The round was led by Menlo Ventures and its Anthology Fund, created in partnership with Anthropic, with participation from True Ventures, GV, and Kinship Ventures. The company is also…

Meta is opening its ad ecosystem to third-party AI tools through a new set of Meta Ads AI connectors, according to reporting from Digiday. The connectors will allow outside platforms, agencies, martech vendors, and AI-native ad tools to plug directly into campaign management on Meta. For marketers, this is not just another product update. It…